Online attraction marketing involves getting your message in front of those seeking it. That is something network marketers have been hearing for for sometime now. However, that message needs to avoid blurting out a sales pitch otherwise it won't have much impact.

So how does a prospect become attracted to your message? You teach and educate them. If this is counter-intuitive to what you've been previously taught ask yourself whether going with a loud sales message first up is having a dramatic impact on the growth of your business.

There is a certain element of resistance anytime someone hears or sees a sales pitch. Think back to when a salesperson approached you in a car yard. How did you feel? You knew you were going to get a sales pitch and immediately prepared yourself for it. This usually involved shutting out it out and wanting to get away from them as quickly as possible.

Getting your message across to your prospects essentially means you need to target the people who want to hear it. In these tough economic times, many people are seeking out home business opportunities.

The main problem with network marketing is targeting those who haven’t even thought about a home business and who, no matter how hard you try, will never have any interest in the concept. Before you do anything else, you need to put your promotions to those seeking home business opportunities and those who have actually sought you out to find out more information on the subject.

This next phase of attraction marketing online is essential. When your prospects start to enter your funnel don’t give them the hard sell. Instead give them some useful information that they can learn from. Educate and train them.

Teach, inform, and educate your potential prospects and tell them everything you know. This is one of the most powerful methods you can use in order to gain their trust. Your prospects have no idea who you are or what you have to offer so when you can gain their trust you are really breaking down the barriers of resistance. Most people would never want to buy from someone they have only heard from a couple of times.

Research the people who have experienced the most success with online attraction marketing and work out how they managed to become so successful. At the center of their prospecting strategy they have systems in place that ensures any new people entering their funnel are given educational and training information rather than sales pitches.

The first thing you need to do is change the mindset of any new prospects. You need to show them the ‘how’ instead of the ‘why’ and educate them until they stop resisting and start trusting.

The last thing that you need to remember is that before you start to put across a sales message, you need to have gained the trust and respect of your prospects.